Pamela Wittmann has become the Brand Manager for Château Phélan Ségur in the United States in 2014. As such, she is in charge of overseeing the complex distribution network of this Grand Cru from St. Estèphe which goes through the Bordeaux Négoce. Through her agency, she is insuring that both press and trade keep this great brand top of mind when they are ready to buy or talk about Bordeaux.
In line with the craft cocktail movement of recent years, a group of friends including a professional bartender created this great brand of organic flavored simple syrups for the cocktail trade and cooking enthusiast. Millissime is helping them navigate in a world of endless festivals and spirits brands, while sampling the press actively on the new line.
After representing Capsouto Frères for years when working at a hospitality PR agency, Pamela Wittmann can thank Jacques Capsouto for landing Millissime their second client ever: the region of Beaujolais. But after 30 years of running his family’s eponymous restaurant, Jacques decided to become a vintner in Israel. Millissime if of course in charge of the launch of the new wines in the US market, a project 10 years in the making.
After working for years with the outpost of the Lyon-based fraternity, Millissime has represented the interests of the Compagnons du Beaujolais, Devoir de New York, organizing quarterly dinners for press, trade, and wine enthusiasts at New York bistros. Pamela Wittmann became the association’s Grand Tabellion (Secretary) in 2010.
Millissime is helping this Minervois property find the right distribution channels in the United States, after the wines earned great marks in US based wine press.